05 January 2013

Bharti Airtel launches 24×7 emergency alert service for users

The telecom giant Bharti Airtel, this week, launched the ‘Emergency alert service’ for it’s users which enables them to send an alert message (call or SMS) with the subscriber’s location details to 10 different mobile numbers at the same time in case of an emergency. 
The service, which is being charged at Rs.30 for 30 days would also enable the subscribers to send a “Safe SMS” to the 10 predefined contacts with just a click in case of a natural calamity/disaster, even if they don’t have the minimum balance in their account.
Setting up the service is fairly simple as the users just needs to dial 55100 and follow the instructions. Alternatively, users can also SMS START <MobileNumber1>, <MobileNumber2>, <MobileNumber3>..<MobileNumber10> and send it to 55100 to acticate the service.
For sending an emergency alert,  subscriber can dial 55100  to send voice and SMS alerts to all the the 10 registered mobile numbers. The alert can also be sent via SMS by sending HELP to 55100.

Press Release

  
New Delhi, December 2, 2012Bharti Airtel, a leading global telecommunications company with operations in 20 countries across Asia and Africa, today announced the launch of an innovative 24×7 ‘Emergency Alert Service’ for customers. During an emergency, Airtel mobile customers can now send an alert with their geographic location to their closest 10 loved ones simultaneously with just a call, facilitating an access to easy and quick help. Subscribers can even send a ‘SAFE’ SMS indication to a pre-defined group of 10 family members and friends and keep them informed of their well-being especially when out alone and during any natural calamity or disaster with just one click.  The innovative emergency alert, the first by an operator in the country, will also find easy adoption by various customer segments including, teenagers, working women, retired population, migrant workers to name a few. It is also a great way to stay connected with friends and families during natural calamities such as tsunami, earthquake, cyclone or disasters like fire & accidents. In addition to providing assurance of safety of the sender, it can also be used to seek help round the clock.

STEPS TO USE

Activation
  • Activate service by dialing 55100 and follow menu options. You will be charged INR 30/- for 30 days 
  • Identify your closest 10 loved ones by adding their number by messaging START <MobileNumber1>, <MobileNumber2>, <MobileNumber3> up to 10 numbers 
Inform them of your safety
  • SMS SAFE to 55100 to reassure loved ones that you are safe 
Send an emergency alert
  • When in an emergency and unable to talk, give a call to 55100. Your family will receive voice and SMS alerts with your location details 
  • Need help urgently and cannot decide whom to call? SMS HELP to 55100 and send alert to all your closest 10 loved ones
About Bharti Airtel         
Bharti Airtel Limited is a leading global telecommunications company with operations in 20 countries across Asia and Africa. Headquartered in New Delhi, India, the company ranks amongst the top 4 mobile service providers globally in terms of subscribers. In India, the company’s product offerings include 2G, 3G and 4G wireless services, mobile commerce, fixed line services, high speed DSL broadband, IPTV, DTH, enterprise services including national & international long distance services to carriers. In the rest of the geographies, it offers 2G, 3G wireless services and mobile commerce. Bharti Airtel had over 264 million customers across its operations at the end of October 2012. To know more please visit, www.airtel.com

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